The 2013 released "Suit & Tie" was written by Timberlake, Timberland, Shawn "Jay-Z" Carter, Jerome "J-Roc" Harmon and James Fauntleroy, according to Timberlake: "The inspiration for this really came out of the blue and to be honest, I didn't expect anything out of it. The single became part of the album “20/20 Experience”. It was directed by David Fincher, with whom Timberlake had previously worked with on the film The Social Network. The R&B track showed a lot of success since the realise of the song, the lyric video and the official music video
The targeted client for the music video is male audience, as there video illustrates the classy way of living. The music video is suggestive in the factor of the audience being shown the way of living and the way. With the return of Justin Timberlake in the music industry after pursing his artistic skills in film, the audience excited with his return and with the collaboration of one of the most influential people in the music industry would attract both sets of fans, in a way it would increase the scale of the audience. The audience are able to use the music video as in the case of an aspirational life style as Justin Timberlake and Jay-Z illustrate there wealth, with the luxuries of cars, suits and women. The lyrical intentions are target at women, as they introduced into the audience, and they are countless shots of the star which is magnified with his return. Voyeurism is used in a case of giving a special connecting to the female fan base showing a romantic motive towards the “good looking star.”
The music video is more of a performance based video; it doesn't construct a full narrative but the lyrics unveil the narrative. The music video, shows Justin Timberlake’s day until his performance on stage, as living the luxuries life, beginning with his shot of is musicality which carries through a showing another different lifestyle, however, still based on his success. Embedded within the performance there are scenes of the recording of the music inside a studio. Voyeurism is maintained within the genre as the lyrics are talking about a woman, prior to the end of the video there is an increase of woman exposure of their bodies, this emphasises the target audience for the music video. Although there is still voyeuristic intention aimed at Justin Timberlake for the female fans, as he is shown majority of the video as the star attraction. These characteristic show the elements of an R&B music video as there are close ups of the expensive brand of clothing and goods that they own. With also the musical and dance choreography that is performed through the video reinforces the codes and conventions of an R&B music video.
Different shots are used to portray the life style of the artist as they go on about the performance day. There most dominate shot that is used within the video is long shot, this enable the viewer to see the performance that is done, the dancing and stage presents of Justin Timberlake. Mid shots allow the audience to view the artist on Jay-Z and Justin as the star image, which is attracting to the female audience and for sales for the record company as there is a main focus on the artist himself. There is a number of over the shoulder shots of Justin as he performance as we see the person in the audience and the costumes which links with the theme of a classic music performance video. Minimal close ups, they are used on the musical instruments which implies that there is quality and vintage aspect to the video, which could see as a reception model of reading the directors intentions.
The black and white filter is used to an effect as it bring a vintage vibe to the video, also associating suit and tie with the classic black and white this suggest the definition of the lyrics, and conveying the intended atmosphere. As the tempo of the song begins it links with the slow motion edit, as the music begins to pick up tempo it corresponds with the video. Clean cuts are used throughout the video as it moves from different angles as we are able to see the continuity of the performance and getting a visual of it on the stage. Furthermore, the transition from one scene to a different scene using clean cuts, still maintains the music keeping it in a chronological manner to emphasise the real time movement of the narrative.
The mise en scene has a large influence on the representation of the music video shows the cast of the video dressed in 1920s clothing which represents the theme, also it illustrates the life style of the upper class with the live performance and the open bar. 26 seconds into the video, Jay-Z and Justin are in a setting which has a retro theme and he clothes that they were is also based on a classic design, which is also links with the modern era with the flat screen television, which is infers that there is a modern and the classic creating fashion for the music video. In addition long shots are used to illustrate the women’s bodies and which is a stereotype of an R&B music video. Amplification is used, although the lyrics don’t portray a specific narrative there is still intentional meaning to women as sexual objects as the costumes that is given to them, showing minimal clothing. “Years of distress, tears on the dress, Try to hide her face with some makeup sex.” The main prop that indicates there is an aspirational context to the theme, are cigar which are used to demonstration the wealth differences and what the audience.
The targeted client for the music video is male audience, as there video illustrates the classy way of living. The music video is suggestive in the factor of the audience being shown the way of living and the way. With the return of Justin Timberlake in the music industry after pursing his artistic skills in film, the audience excited with his return and with the collaboration of one of the most influential people in the music industry would attract both sets of fans, in a way it would increase the scale of the audience. The audience are able to use the music video as in the case of an aspirational life style as Justin Timberlake and Jay-Z illustrate there wealth, with the luxuries of cars, suits and women. The lyrical intentions are target at women, as they introduced into the audience, and they are countless shots of the star which is magnified with his return. Voyeurism is used in a case of giving a special connecting to the female fan base showing a romantic motive towards the “good looking star.”
The music video is more of a performance based video; it doesn't construct a full narrative but the lyrics unveil the narrative. The music video, shows Justin Timberlake’s day until his performance on stage, as living the luxuries life, beginning with his shot of is musicality which carries through a showing another different lifestyle, however, still based on his success. Embedded within the performance there are scenes of the recording of the music inside a studio. Voyeurism is maintained within the genre as the lyrics are talking about a woman, prior to the end of the video there is an increase of woman exposure of their bodies, this emphasises the target audience for the music video. Although there is still voyeuristic intention aimed at Justin Timberlake for the female fans, as he is shown majority of the video as the star attraction. These characteristic show the elements of an R&B music video as there are close ups of the expensive brand of clothing and goods that they own. With also the musical and dance choreography that is performed through the video reinforces the codes and conventions of an R&B music video.
Different shots are used to portray the life style of the artist as they go on about the performance day. There most dominate shot that is used within the video is long shot, this enable the viewer to see the performance that is done, the dancing and stage presents of Justin Timberlake. Mid shots allow the audience to view the artist on Jay-Z and Justin as the star image, which is attracting to the female audience and for sales for the record company as there is a main focus on the artist himself. There is a number of over the shoulder shots of Justin as he performance as we see the person in the audience and the costumes which links with the theme of a classic music performance video. Minimal close ups, they are used on the musical instruments which implies that there is quality and vintage aspect to the video, which could see as a reception model of reading the directors intentions.The black and white filter is used to an effect as it bring a vintage vibe to the video, also associating suit and tie with the classic black and white this suggest the definition of the lyrics, and conveying the intended atmosphere. As the tempo of the song begins it links with the slow motion edit, as the music begins to pick up tempo it corresponds with the video. Clean cuts are used throughout the video as it moves from different angles as we are able to see the continuity of the performance and getting a visual of it on the stage. Furthermore, the transition from one scene to a different scene using clean cuts, still maintains the music keeping it in a chronological manner to emphasise the real time movement of the narrative.
The mise en scene has a large influence on the representation of the music video shows the cast of the video dressed in 1920s clothing which represents the theme, also it illustrates the life style of the upper class with the live performance and the open bar. 26 seconds into the video, Jay-Z and Justin are in a setting which has a retro theme and he clothes that they were is also based on a classic design, which is also links with the modern era with the flat screen television, which is infers that there is a modern and the classic creating fashion for the music video. In addition long shots are used to illustrate the women’s bodies and which is a stereotype of an R&B music video. Amplification is used, although the lyrics don’t portray a specific narrative there is still intentional meaning to women as sexual objects as the costumes that is given to them, showing minimal clothing. “Years of distress, tears on the dress, Try to hide her face with some makeup sex.” The main prop that indicates there is an aspirational context to the theme, are cigar which are used to demonstration the wealth differences and what the audience.
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