David Fincher

David Fincher has successfully established himself as on of the best music video directors in the industry. However not only is he involved in music videos, he has also been a huge success in terms of film. A part of his portfolio he showed on of the biggest show pieces which were "Se7en," "Fight Club," and "The Curious Case of Benjamin Button." Which are one the most renegotiable films of all time.

Regarding music videos he has worked with some of the best artist around and he has shown a diversity in terms the artist that he has worked with, diverting in to different genres and also the types of music videos he produces, he has taken into accounts the elements of the codes and conventions of various music video, for example His most recent is "Suit and Tie by Justin Timberlake Featuring Jay-Z" he takes on the artist Justin Timberlake and using a high number of mid shots and close
up, it is focusing on the main attraction which is the star image of Justin Timberlake. Moreover as as an R&B track it emphasis on the artist success, which stress the codes and conventions of R&B music video.

However, David Fincher has illustrated the change and diversity in music videos, an alternative direction he took was using CGI for alternative rock music video of "Nine Inch Nails-Only." The video alos implies to the advancement of CGI being able to pan the camera on area of focus. Although it follows a similar pattern towards the input of star image like "Suit and Tie", creating a visual effect would entice the audience to an different type of video, keeping them engaged in the variety of music video that are produced. David Fincher attempts to portray his artist the best way he can using the lyrics of the music and the there image.

David Fincher Received various awards for the work he has done, receiving Best Direction at VMAs in 2013 for the music video "Suit and Tie" and in 1989 for "Express Yourself." In 1990, he earned three of the four available nominations in the Best Direction category.